Sold out prints by NZ artists & publisher deletions
Keeping prints of paintings by NZ artists in print can be a juggle for art publishers and galleries because of the size of the New Zealand art market. Prints done in a tiny edition on a world scale can be in stock for years. It is only the very top percentage of sellers that get re-printed into a second edition. This means that although prints are technically "open edition" - in that they are not numbered and can be re-printed they are really a "limited edition" of between 300-1000 prints. This means that once a print sells out it is most often never available again.
Once a New Zealand print is deleted (sold out) that's usually it because the original plates used for printing the print are probably lost.
Christmas/New Year has seen New Zealand Fine Prints sell out of several prints from our
endangered prints gallery (the place where we list all editions that are about to sell out). Including one of the last Menzies kowhaiwhai panels from our
Maori art and design collection, a
Jane Evans print (only two prints left in stock of two different paintings by this popular Nelson artist) plus several
Matisse prints are no longer available.
Since I wrote this post a couple of days ago we have since sold out of a popular
Pasifika image from
Valerie Beale called Friendly Disagreement and after sending prints of a sketch by
Kathe Kollwitz that we happened to end up with all remaining stock when the US publisher deleted the image all over the world this edition has finally run out completely (we still have another deleted title from Kollwitz in stock). Like prints by
Graciela Rodo Boulanger it is an amusing quirk of the internet's reach that we are sending these prints back to where they were originally printed but are now unavailable.
Labels: art print publishing, Contemporary Maori Art, editions, Jane Evans, Matisse Prints, new zealand prints
Artist on £500 000 a year drops Art in Motion as distributor
Here in New Zealand we are at the receiving end of
Jack Vettriano's decision to drop his Canadian distributor Art in Motion in favour of setting up his own publishing company. Some of New Zealand's best selling imported prints are by Vettriano - eg The Singing Butler, Elegy for a Dead Admiral and Dance Me to the End of Love and these popular prints are now suddenly no longer available.
Just like a band who dumps their record label so they can have complete creative free reign on their next album we wonder whether this short-sighted decision portends a steep decline in the fortunes of this artist... We have only two or three copies of the prints shown in the
Jack Vettriano gallery left as there is now no distributor for this artist in Australasia.
Labels: art print publishing, art prints, Jack Vettriano
What is a giclee print?
A lot of art print publishers and distributors (and many of our artists and customers) use the term
giclee to describe all [non original] prints not printed off-set (ie for all prints printed on demand using sophisticated digital printers). We are interested in our readers views on the following questions:
- Are all digitally produced prints giclee prints?
- If not, what is the difference between an "ordinary" inkjet print and a giclee print?
- How should artists describe prints that are not printed using off-set photo-lithography so the purchaser knows exactly what they are getting?
Please post a comment below.
Labels: art print publishing, giclee printing, giclee prints